HUMAN-AI INTERACTION DESIGN / POP-UP / FRAGRANCE
A PARFUMIER WANTS TO KNOW WHAT YOU SMELL LIKE WHEN NOBODY'S WATCHING
A self-initiated (unpaid) rebrief exercise to reinterpret Random Studio's human-ai interaction created for a Glossier perfumes launch in 2025.
ROLE — None. A self-initiated rebrief exercise to proactively approach the agency
Client
Year
Situationship
None. A self-initiated rebrief exercise to proactively approach the agency.
Random Studio built Glossier an AI that could see what you were…
I audited Fleur against Duerden's transformation matrix and the verdict sat exactly…
Two directions, both taking the AI past what it can see and…
Delivered as a self-initiated rebrief, built and published as an interactive Lovable…